Job Duties

• Develop and implement brand strategies, including social media and digital campaigns, toenhance brand equity and market share.
• Conduct market research to identify trends, customer preferences, and competitive activities.using analytics to measure success and make data- driven decisions.
• Develop and execute social media strategies to increase fol lowers, engagement, and drive traffic to the site.
• Identify and manage partnerships with influencers and media to enhance brand visibility.
• Collaborate with creative teams to produce engaging content, ensuring consistent brand messaging across all touch points.
• Work closely with sales. customer service, and product development teams to ensure a solid brand strategy.
• Monitor and analyze campaign performance, adjust strategies as necessary, and implement crisis management plans to protect the brand's reputation.

Requirements

• Male/Female
• Bachelor's degree/professional qual ification in Marketing, Branding, or a related field.
• 2-3 years of experience in brand management, digital marketing, or a related role with a proven track record of developing and executing successful brand strategies.
• Strong understanding of digital marketing tools and platforms as well as excellent analytical skills and the ability to translate data into actionable insights.
• Strong communication and interpersonal skills, with the ability to work effectively in a team environment.
• Proficiency in video editing and experience in media handling is an added advantage.
• Creative thinker with a passion for staying ahead of industry trends and continuously improving brand performance