Sales/Marketing/Merchandising

Senior Digital Marketing Executive Full-Time

Job Duties

  • Develop and implement a comprehensive digital platform strategy aligned with the organization's business objectives.
  • Manage the entire lifecycle of digital products from conceptualization to end-of-life.
  • Collaborate with cross-functional teams, including development, marketing, and customer support, to ensure successful product launches and updates.
  • Analyze key performance indicators (KPIs) and user feedback to identify areas for improvement.
  • Implement optimization strategies to enhance the user experience, increase engagement, and drive business outcomes.
  • Collaborate with IT teams to ensure the integration of digital platforms with other systems and technologies.
  • Implement measures to ensure the integrity and confidentiality of user data.
  • Develop and manage the budget for digital platform initiatives, ensuring cost-effectiveness and a positive return on investment.
  • Use data-driven insights to make informed decisions and recommend strategic adjustments.


Requirements

  • Bachelor's degree in a relevant field; Master's degree is a plus.
  • Proven experience in digital platform management or a related role.
  • Strong understanding of digital technologies , trends, and user experience principles.
  • Excellent project management and organizational skills.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • Familiarity with relevant regulations and compliance standards.

Overview

  • Location: Colombo 02
  • Job Title: Senior Digital Marketing Executive
  • Days: 5d / week
  • Rate: Rs. 80,000.00 - Rs. 100,000.00 / Monthly
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